Whenever I get the occasional urge to actually play a game these days I usually just end up listening to some music instead. All it takes are two button presses and I am instantly bombarded with more than enough dopamine to satisfy that initial urge. A few album can sate my urge for hours.The main point I am getting at here is that music is the most instant form of instant gratification out there . With games you have to walk over to your battle-station and turn it on before actually clicking a few buttons and starting to play. When it comes to film, you have sit through a (more often that not) boring first and second act before getting to all the juicy action set-pieces in the final one. All you have to do to listen to music is go on your phone, which is probably already on, press the app and then press whatever is on your homepage. Would it be wise for streaming apps to make it harder to listen to music? references: 1 - Psychology Today. (2017). . [online] Available at: .